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Our Team



Michelle Rhodes

Founder and Decarbonologist

Michelle is a non-executive Director of Decarbonology, a leading Western Australian carbon offset company providing the full suite of services from carbon quantification, carbon reduction strategies, offset and audit services. 
Michelle is multi-degree qualified and brings experience across the infrastructure, mining, water and oil and gas industries. She has a significant track record in managing environmental impacts and approvals on state-level projects including working with Main Roads Western Australia and the Public Transport Authority on NorthLinkWA, the Perth Stadium, the Matagarup Bridge and Forrestfield-Airport Link (FAL). As an Infrastructure Sustainability Council (ISCA) professional Michelle delivers sustainable outcomes on projects. 



Dr Chris Lund

Founder and Decarbonologist

Chris is a nationally recognised sustainable energy, carbon management and climate change adaptation leader. He has strong technical and strategic skills gained through 20 years’ experience in the framing and development of sustainable energy management, decarbonisation strategies and reporting in a highly dynamic industry environment. He is one of Australia’s leading sustainable energy, decarbonisation (greenhouse gas management), climate change and smart cities expert with more than 20 years multidisciplinary research, consulting and teaching experience. Chris has provided corporate level strategic advice on decarbonisation (greenhouse gas management) and climate change adaptation to high profile Australian companies including BHP Billiton Worsley Alumina, Conoco Philips, Wesfarmers Coal as well as WA Main Roads and Fremantle Ports. He was lead author on the Centre for Sustainable Resources Processing paper “Energy Use and Greenhouse Gas Emissions Issues Facing the Minerals Processing Industry an Issues Paper”, a key resource for the Prime Minister’s Task Group on Energy Efficiency. Chris is a Professor and lecturer at Murdoch University.



Sam Nelson


Sam Nelson has been an environmental accountant and scientific programmer with over 30 years experience in his profession.  During much of that time he has been a consultant working for scientific organisations and environmental management agencies on various data management, water quality measurement and numerical modelling projects.


In 1998, Sam developed the first version of the Greenbase environmental accounting software.  He has wide experience in environmental reporting services for many mining and minerals processing facilities in Australia. Sam also has experience as a non-Executive Board member of a biodiesel production company based in India and the UK, GaiaTech Fuels.


In 2010, Sam initiated the Australian Institute of Environmental Accounting (AIEA), a professional organisation focused on developing the profession of environmental accounting in Australia.  He has participated in the development of the AIEA since inception. Sam is a lecturer at Curtin University on Environmental Accounting, Emission Reduction Currency Systems.



Cameron Edwards

Founder and Decarbonologist

Cameron has over 20 years’ experience across infrastructure investment, consulting, financial advisory, investment banking, operational and executive management roles both domestically and globally. Cameron has had a particular focus on renewable energy, infrastructure development, project financing, risk & credit, water, transport, fuel terminals and ports. Most of the infrastructure projects have had significant interaction between the Federal, State, Local Government and the private sector.


Cameron was previously CEO of a North German biofuel & energy company, a Founder of the European Algae & Biomass Association and co-wrote the 2018 Lithium Valley report for the Federal Government. Cameron is a Founder and Vice Chairman of Lithium Valley, Foundation member of the Australia Microgrid Centre of Excellence and is a Director of companies focusing on carbon emissions reductions, Australian battery cell manufacturing, financing for SMEs and sustainable development.



Shireen McCarthy

General Manager Operations

Shireen oversees the day-to-day operations across a range of functions, including project management, stakeholder engagement, IT and HR. After a decade of working in agribusiness and commodity trading, she became inspired to find opportunities to combine her interest in safeguarding Australia’s natural capital with her passion for building efficient businesses. She is excited to be a part of the team steering Decarbonology through this next phase of growth.   




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